Note: Things I Learn from the Internet is a series of post containing snippets of wisdom collected from stuff I read on the WWW which do not warrant a post in itself.
A free database of technology companies, people, and investors that anyone can edit. Its goal is to make information about the startup world available to everyone and maintainable by anyone.
many tips are re-usable for managing a startup:
– try to understand how media actually works. Reporters don’t tend to write a lot of feature pieces on individual slices of life, they don’t care about how great you think your company is, but they will pay attention to broader trends.
– Create compelling social media content such as short video pieces, interesting infographics, and thought pieces, like blog posts or op-eds. Then actively manage the online communities and create a detailed yet flexible content calendar that guides sharing the content through social channels like LinkedIn, Twitter, and to a lesser degree, on Facebook.